“Alexandra is a marketing mastermind. Her expertise goes far beyond merely writing clever copy. From making suggestions of how our website can work harder for us, to coming up with innovative PR and promotional ideas, to writing witty ads, her creativity and enthusiasm never cease to amaze me. I can always count on her to add polish to everything we do."

Kelly Hensley
Owner, Mani Pedi Nail Spa
San Francisco

“I never knew copy could be this good! Even when we have something solid, Alexandra finds a way to make it better. She's completed all of our projects quickly with just limited consultations over the phone and email. She understands marketing strategy and really partners with us to produce marketing materials that are both beautifully written AND effective.”

Deirdre Campbell
Product Marketing Manager
Ensenda, Inc.

"We were in a pinch- we had a product in trial both in the US and the UK, and our messaging and communications seemed to be confusing to users. Alexandra was able to come in at the last minute, quickly immerse herself in our technology and brand then churn out sharp, clear and concise messaging and communications to make our product successful. I'm still amazed and in awe of her ability to balance the difficult work pressure with her bubbly personality - everything came in on time, under budget and was greeted with great enthusiasm. I now know that progressive copywriting is only a phone call, or an email away."

Todd Kluger, Director of Marketing
PocketThis

"Alexandra came to us highly recommended, not just for her writing skills and imagination, but for her heart too -- she pours hours each month into volunteering for causes she believes in. This made her a perfect fit for AngelPoints. To date she has saved us thousands of dollars by offering a range of services we might otherwise have had to piece together from many individuals. She named us. She wrote our site copy. She helped us understand our customers better. And she did it all with a ton of enthusiasm, speed and quality."

Andy Mercy
Founder, Angel Points

"Even though sheís miles away, I always use Alexandra for writing my copy. I just email her the assignment and she turns around great work every time. Sandra's capability of researching and reaching a target market is spectacular. I've marketed products and services to a variety of audiences, from the SOHO, yuppie business market to a very niche senior demo and have worked with her continuously. She's fast, clever and right on. I've tried others but always come back to the best, Alexandra Watkins!"

Helen Solomon
Gifford & Solomon

"Having Alexandra as part of the Fujitsu PC team has been invaluable. Not only is she easy to work with but she also has insight to what's required to get the job done right! Her copywriting skills are exceptional. She can communicate and develop our ideas to create effective messaging in a manner that's not only informative but also interesting. Best of all, she does it all over email – we’ve never even met in person! "

Quynh Luu
Manager, Marketing Communications
Fujitsu PC Corporation

"I wanted to say thanks for your great support and help in crafting our positioning and messaging and being very accommodating with our need for a quick turnaround on this project. You definitely brought strong expertise to the work and had a super can-do attitude. As far as results, it's "mission accomplished." The new positioning was converted within 48 hours into new messaging (over the Memorial Day weekend no less) and the final messaging (emails and elevator pitch) was presented to the customer 72 hours later. Email communications increased usage by 70%! The client liked the work and we are now moving to commercial discussions with our customer. Super job."

Alex Petrov
VP Marketing